Forum to chart how to thrive through economic recovery


The City of Joondalup’s second business forum of 2020 will focus heavily on the economic recovery of the region.

An online event, the forum will be streamed live on Thursday 25 June, 3.00pm – 4.30pm and will feature a presentation from economist-in-residence, Mark Wallace.

Mark will share his analysis of the region’s economy, provide insights into current and future economic forecasts and discuss opportunities for local businesses.

The forum will also include a panel discussion featuring Gavin Hegney, the founder and chair of Hegney Property Group; Anthony Rowbottam, General Manager Development, WA for Lendlease and Joondalup Business Association President Neil Gerrard.

The panellists will explore some of the key challenges faced by local businesses in the current climate.

Joondalup Mayor Albert Jacob said the City would do all it could to help local businesses ‘emerge stronger’ from the COVID-19 challenge.

“Recent modelling has shown that as an urban centre, our region is more vulnerable to economic disruption than other parts of Western Australia,” he said.

“The City has been responsive to the needs of the community and business to stimulate the local economy during this global pandemic. We now have the opportunity to work collectively and craft our economic resilience into the future to emerge stronger.”

Mayor Jacob said the City’s biannual business forums provided thought leadership on topics relevant to business support.

“For many people, our business forums are strategic networking opportunities,” he said.

“While people can’t physically attend this forum the integration of advanced digital platforms will allow audience members to pose and rate each other’s questions, share comments and participate in live polling.”

The City is working with some local businesses to innovate and reinvent their business models.  Business operators are also encouraged to take advantage of the many services and initiatives the City already offers, including:

  • The Joondalup Business Engagement Program: Developed to engage and support local businesses through one-on-one discussion with members of the City’s Economic Development team in order to promote, connect or grow business in the City.
  • Business Ready: These business accelerator programs are custom designed to inspire transformation, drive business growth and gear businesses towards being destination, digital and globally ready.
  • Cutting ‘red tape’: With more than 100 services available online and other policies being reviewed, the City wants to ensure residents and businesses can easily conduct business with the City.
  • Takeaway support: The City has been running ‘buy local’ campaigns to support local businesses and has implemented FREE 15-minute parking zones around the City Centre to encourage takeaway clientele.
  • Innovation Challenge: Members of the business community can mentor and connect to the innovators of the future as part of an exclusive virtual employability program, which will run in July 2020 and involve more than 150 local and international students.

Register for the online business forum at For further information about any of the other business programs, email or call 9400 4770.