Joondalup Business Concierge

The Joondalup Business Concierge is here to help you and your business establish, innovate, connect and grow in Joondalup.

The City of Joondalup is a region on the rise and there has never been a better time to invest in Joondalup’s future.

As the first innovation hub in WA, the City is future focused and excited to partner with likeminded individuals, businesses and investors to ensure that it continues to thrive and grow.

From high rise apartments and offices springing up in the City Centre, to the work underway to build the Ocean Reef Marina and coastal node activation, and a growing cyber security and digital sector, Joondalup is becoming a magnet for innovation, investment and global connection.

Whether an investor, small or medium enterprise or a start-up, the Joondalup Business Concierge is here to connect you – with people, programs and places.

The Joondalup Business Concierge is your first point of contact for all enquiries about investing in Joondalup and is responsible for promoting, attracting and facilitating productive local, national and foreign direct investment in Joondalup. It also works with state and federal government departments, to provide businesses with the information they need to establish or expand.

Joondalup Business Concierge can:

  • connect you with government contacts and the local business network
  • assist you with market intelligence and investment opportunities
  • help with business case development
  • help identify suitable investment locations and partners in Joondalup
  • assist with familiarisation visits to Joondalup
  • access to supply chain
  • access to talent

The City’s Business Concierge services to companies are free, comprehensive and confidential.

The City offers a range of programs and initiatives to support businesses as they grow to reach their full potential in Joondalup. These programs and initiatives have a range of eligibility requirements and can vary on sector or geographic needs.

For more information complete the form below or call the Joondalup Business Concierge on 9400 4298.

Jinan Garden

Latest Update

At its May 2020 meeting Council decided to defer progressing the Jinan Garden project.

International business development support

City of Joondalup support

The City of Joondalup has recently implemented an International Economic Development Activities Plan (IEDAP), providing support for businesses who are either looking to enter new overseas markets, or expand internationally.

The IEDAP is focused on assisting local Joondalup businesses to establish or build an international presence and help provide access across all tiers of government to facilitate this process.

The IEDAP also provides for the active sourcing and identification of opportunities directly related to Foreign Direct Investment (FDI). This primarily relates to large/infrastructure type projects.

The City also holds a number of free seminars during the year which focus on international business activities. For further information:

Federal Government support

The following information may be useful for local businesses seeking to do business internationally.


Australian Government information:

Free Trade Agreements

Free trade agreements (FTAs) are international treaties that reduce barriers to trade and investment.

Finance for Australian Exporters (EFIC)

The aim of EFIC is to enable small businesses by helping them to win business, grow internationally and achieve export success.


Asialink Business provides tailored solutions to help businesses seize the potential of diverse Asian markets. Asialink provides practical training programs, research, events and advocacy to enable businesses to grow in Asia.

The City of Joondalup can assist with business referrals to local Asialink representatives.

Sister City

Joondalup’s Sister City is Jinan, in the People’s Republic of China. The two Cities formalised a long-standing relationship in September 2004, in a ceremony which was broadcast on Jinan television.

On the 1st November 2005, Council endorsed a long-term plan to assist in guiding the growth and continuity of the Joondalup-Jinan Sister City Relationship, with a focus on developing the relationship through increased economic, social, cultural and environmental exchanges.

In September 2017 a City of Joondalup delegation visited Jinan to discuss the implementation of a number of initiatives and strengthen ties between both Cities and their key stakeholders, including the University of Jinan and Edith Cowan University. Discussions also included advancing opportunities in a measured and sustainable manner to further tourism, education and innovation opportunities, as well as cultural exchanges.

The City’s International Economic Development Activities Plan, which was endorsed in April 2017, will provide the platform for further development of the Sister City Relationship.

International business development opportunities

The City of Joondalup has a Council endorsed International Economic Development Activities Plan.

The Plan identifies opportunities to generate economic outcomes for the City and its businesses that align with industry strengths and business growth opportunities. The Plan will also assist as a guide for the development of international business relations with countries such as China, Indonesia, Malaysia, Singapore and South Korea.

Key industries identified in the Plan include:

  • Health and medical, including aged care
  • Education and training
  • Retail
  • Tourism
  • ICT
  • Creative industries
  • Finance and business services.

A program of activities has been developed to cover the following strategic priorities:

  • Export development
  • Investment attraction
  • International education
  • Profile raising
  • Infrastructure development.

The City has a dedicated International Economic Development Advisor focusing on implementation of the Plan.  Local businesses that are interested in expanding their products or services to international markets, and international businesses seeking to expand into Western Australia are encouraged to contact the City of Joondalup.