Inside-Out Billboard program unveils new public art

Photo of Facade Climb
Published on: Monday, 24 March 2025
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The Inside-Out Billboard Project is a commission program for West Australian visual artists to create a large outdoor billboard, adding vibrancy to the City’s Centre. The project offers artists an opportunity to play with scale and site and consider how their practice can translate into large-scale public art. 

Check out the latest public art from this program by Western Australian artist Erin Coates and Mullaloo-based artist Joanna Webber. Façade Climb is a clever visual illusion at Joondalup Library that explores Coates’ fascination with climbing, the body and architecture. Also on display is a captivating still life by Webber at Joondalup Lawcourts. Read more about the artworks and artists below. 

Both artworks are part of the City’s annual public art program that activates public spaces and creates a sense of place for Joondalup’s community and visitors. Photo: Aaron Claringbold. 

Façade Climb is a playful work of ‘trompe-l'œil’, which is an artistic term for a highly realistic optical illusion of three-dimensional space and objects on a two-dimensional surface. Initially used as a device in painting, in this work Erin Coates has cleverly created a photographic and digital illusion of a continued architectural surface onto the billboard, with two women climbers appearing to climb the building’s features. The work is intended as a fun exploration of Joondalup’s built environment and subtly questions the relationship between urban space and the body.  

The artwork continues the interests of a significant body of work made by Coates about climbing public art and the ‘kinesphere’ - a spatial term to describe the immediate or ‘reachable’ space within one’s own body without moving from one place. Much of Coates’ practice draws from her background as a climber and freediver, as a way of interrogating our relationships with built space and the natural world. In Façade Climb, Coates’ and her longtime climbing partner, Shevaun Cooley, appear to climb the library façade, utilising the architraves around two windows as climbing holds. In presenting this physical scenario of two climbers in suspension and connection, the work explores themes of physical endurance, female athleticism and the bonds between women climbers. 

Intended as a visual illusion, the work was created through a combination of on-site photography and a digital post-production stage. The final work offers a playful and hypothetical moment that reframes our understanding of the body within architecture, posing a reconsideration of its limits and possibilities.  

Coates was selected for this commission through the City’s 2023 Invitation Art Prize. 

Born in Albany, WA, Erin Coates is a visual artist working across drawing, sculpture and film. Coates’ practice is informed by her deep interest in the natural world, biology and genre cinema. Her practice focuses on the limits of our bodies and physical interaction with and within given environments. In exploring bodily thresholds, she draws from her own background in rock climbing and freediving.  

Coates' work has been shown in both galleries and film festivals in Australia and abroad, including: rīvus: 23rd Biennale of Sydney (2022), Erin Coates // videos and movies // 2011-2020 Art Gallery of Western Australia (2021), Adelaide Biennial: Monster Theatres at the Art Gallery of South Australia (2020), Videobrasil - 21st Contemporary Art Biennial | Imagined Communities, São Paulo, Brasil (2019), Driving to the Ends of the Earth, Hiroshima Museum of Contemporary Art in Japan (2018), and The National: New Australian Art, at the Museum of Contemporary Art, Sydney (2017). 

Coates has a Master of Fine Arts from the University of British Columbia, Vancouver, Canada. Her work is held in major state and private collections within Australia and she is represented by Moore Contemporary. Coates is a competition level rock climber with nearly two decades of outdoor climbing experience and has worked extensively with longtime climbing partner Shevaun Cooley to create a series of artworks. 

Joanna Webber focusses on small, intimate still life studies. For this work, she has incorporated a distinctively Australian theme, inserting native flora and fruit into the still-life to add texture and surface variety. Originally created as oil on canvas, the work references Jean-Baptiste-Siméon Chardin and the 17th Century Spanish artists, Colan and Zurbarán, to depict familiar everyday objects such as kitchen utensils, glass and household items, arranged in a small-scale domestic scene. Using colour and shadows, the artist creates an air of mystery and drama to reveal a presence beyond the mundane.

Born in the United Kingdom, Joanna Webber is an artist now living in Mullaloo. She studied at St Martins School of Art in London and has exhibited in a number of group shows in Western England. She emigrated to Western Australia in 2005 and has been a long-standing member of the Joondalup Community Art Association (JCAA). Joanna has been a consistent entrant in the City’s Community Art Exhibition, winning the 2019 Painting category and being selected for this commission through the 2021 Community Art Exhibition.

For further queries please contact the City’s Public Art Officer on visualarts@joondalup.wa.gov.au or 9400 4000.

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